Accelerator Your Career in Marketing Leadership

The Professional Accelerator Programme in Strategic Marketing is designed for professionals who want more than theory — they want experience, mentorship, and impact.

Over 6 months, you’ll work in teams on live projects and challenges from real companies and non-profit organisations. Instead of writing essays, you’ll develop solutions, create presentations, deliver campaigns, and pitch your strategies to industry mentors.

This unique approach ensures that when you graduate, you don’t just hold an Ofqual-regulated Level 7 Diploma in Strategic Marketing — you also have practical work experience, a portfolio of real projects, and valuable connections with practitioners to boost your career.

• Solve Real Business Problems: Work on marketing and branding challenges faced by companies and social impact organisations.
• Team-Based Projects: Collaborate with peers to design strategies, run campaigns, and present solutions.
• Practical Assessments: Replace essays with presentations, project reports, and case-based assignments.
• Mentorship: Receive feedback and guidance from experienced marketers and business leaders.

Module 1 – Marketing Futures Lab

• Focus: Explore today’s biggest marketing challenges and emerging trends.
• Hands-On Project: Work as a team to audit a real company’s marketing strategy and present an action plan for growth.
• Skills Gained: Strategic analysis, environmental scanning, opportunity spotting.

Module 2 – Consumer Insights & Communication Studio

• Focus: Understand how people make buying decisions and how to reach them effectively.
• Hands-On Project: Develop a consumer research project for a partner company or non-profit, turning insights into a communications plan.
• Skills Gained: Market research, customer journey mapping, campaign design.

Module 3 – Digital & Social Media Accelerator

• Focus: Harness the power of digital platforms to engage audiences and drive results.
• Hands-On Project: Design and launch a real-world digital or social media campaign with measurable outcomes.
• Skills Gained: Content strategy, social media analytics, online engagement.

Module 4 – Strategy & Innovation Challenge

• Focus: Connect marketing strategy to overall business growth in competitive environments.
• Hands-On Project: Tackle a live case challenge from a company or NGO, presenting solutions to their senior team.
• Skills Gained: Strategic decision-making, innovation, cross-functional thinking.

Module 5 – Brand Leadership Workshop

• Focus: Build, position, and sustain strong brands in today’s marketplace.
• Hands-On Project: Create a brand repositioning strategy for a real organisation, including visuals, messaging, and storytelling.
• Skills Gained: Brand equity, storytelling, brand performance measurement.

Module 6 – Marketing Impact Capstone

• Focus: Bring everything together in a final team-based consultancy project.
• Hands-On Project: Solve a complex marketing problem for a real client and present recommendations to stakeholders.
• Skills Gained: Consulting, project management, research synthesis, professional pitching.

• Presentations to mentors and company partners
• Team project reports and campaigns
• Client feedback on deliverables
• Final Capstone Consultancy Project

• An internationally recognised Level 7 Diploma in Strategic Marketing (Ofqual regulated).
• 6 months of work experience through applied projects to strengthen your CV.
• A portfolio of marketing projects showcasing your strategic and creative skills.
• The confidence and practical know-how to move into senior marketing roles or progress to a master’s degree.

• Marketing professionals aiming for management or leadership positions.
• Career changers who want to enter marketing with both a qualification and experience.
• Entrepreneurs and managers looking to apply marketing strategy directly to their organisations.